There are ten core traits behind effective personal brands. Here they’re posed as questions. Think of them as checklist for all ours actions...

Is everything you present true to you who you are?
Or at least who you are striving to be viewed as?

Is there deliberate reason for what you are doing?
Are you benefiting yourself? Pause before posting.

Are you presenting yourself as a unique individual?
How are you genuinely differentiating yourself?

Are you aware of consistency across platforms?
Are you contradicting yourself or staying persistent?

Are you acknowledging the setting in which you're presenting yourself?
Is this the right place or appropriate framing in which to share?

Are you being succinct with what you are sharing?
Are you wasting your or others' time?

Why are you doing this now and not yesterday or tomorrow?
Are you prioritizing your work in the right manner?

Are you providing value to yourself?
Are you providing value to others?

Given that digital is everlasting, does it work in your favor?
Are you acknowledging the eternal component?

Given that everyone is connected, is this easily sharable or traceable?
Are you acknowledging the social component?

10 TRAITS